The answer is …………. Well that’s too easy, how about some questions first:
1) Do you manage a business that interacts with people (customers or employees)?
2) Do you have a front desk or common area that receives a fair amount of foot traffic?
3) Do you have a message, advertisement or slogan that you want to be seen on consistent basis?
4) Do you want to add other companies advertisements to your signage, which will start to pay you money?
If you answered yes to any questions above, then “you might be a red neck” or you need “Digital Signage”.
What is Digital Signage?
The answer is …………. Oh, well I will just tell you this time:
Digital signage can be as simple as connecting a computer to a TV (using a VGA or HDMI Cable),
change the TV to the corresponding input that it is plugged into and you can see the computer image on your TV. Now start up a PowerPoint presentation that you previously made and there you have it, digital signage.
A normal and advanced setup can be seen below:
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Above is a normal digital signage setup and below is an advanced version with several displays.
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Digital Signage is slowly taking the place of traditional advertisements; such as billboards, fast-food restaurant menu(s) and on shelf display(s).
It is already such a big industry, how can it get even bigger?
The answer is ………….. Well actually that is the wrong question.
The question should be – Technology is advancing so quickly, how can it not get bigger?
What existing and new technologies are going to take Digital Signage to even more of the masses?
-Outdoor Sunbright TV’s exist today. They cost about 3 to 4 times higher than a traditional TV, but can be placed outside and the image is twice as bright as an inside TV.
-Touch Screen Displays on Digital Signage to further engage customers attention (people are getting so comfortable with touchscreen on their cell phones, that they expect it on new technology).
-Bendable displays – Hopefully sooner rather that later we will have a somewhat economical bendable display (TV). Everything can get wrapped with a thin bendable display, imagine walking down the street and every trash can you see is an interactive advertisement.
Yes, you need Digital Signage!
Visit us at www.AudioVisualUp.com or call 817-798-5088
